Search Engine Optimization

        True Search Engine Optimization starts with the actual construction of your website. From the first line of code to your © and footer, the design of your website can have a direct impact on how high your website will place on various search engines. Unless you want to pay monthly for services like Google Adwords, you need to make sure your website is properly constructed based on your needs.

        Lets take a look at Art Hill Auto Group as an example. With our Advanced Search Engine Optimization package, they have been the #1 search result on Google, Yahoo & Bing for over 4 years when searching even for just the simple term "Art Hill". Keep in mind that although no one can guarantee a #1 placement in organic searches, having a website that is built for optimal optimization is the best chance to get a higher page rank.

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Art Hill Bing   Art Hill Google

Search Engine Domination

        In 2009, the General Manager of Art Hill asked me if I could design a new and unique website for their used car department. He wanted it to be lightning fast and be programmed to last for years without the need for constant updates. In addition, he wanted to show up on the first page of search engine results for vehicles, even if they did not currently have one in their inventory. Since they already had a company which took pictures of their vehicles and posted them online, he wanted this new website to use frames and incorporate their inventory. The challenge was designing the website to come up high in search results without the benefit of their actual inventory.

        After months of research and development, their new website, Art Hill Used Cars was finally completed and uploaded. In less than 2 weeks, we started seeing the website show up in several searches for random vehicles, including ones they never had in stock. Almost 4 years later, the website has had only minor changes and yet it still dominates on search engines. Below are some of the first page results from over 120 searches for used vehicles. We did not include results for Ford, Lincoln, Mercury or Mazda since they already show up easily because they sell those makes brand new. (Except Mercury which ceased production). Each of the following result was using Bing and the term "used make & model in merrillville indiana".

        For example, if you go to Bing and type in "used chevrolet malibu in merrillville indiana", the first result on the page would be the listing for Art Hill Used Cars, even if they do not have one in stock!

Vehicle Make & Model Bing Vehicle Make & Model Bing Vehicle Make & Model Bing
Chevrolet Aveo#1 Chevrolet Cobalt#1 Chevrolet Equinox#1
Chevrolet Malibu#1 Chevrolet Silverado#1 Chevrolet Suburban#1
Chevrolet Trailblazer#1 Chevrolet Volt#1 Chevrolet Camaro#2
Chevrolet Colorado#2 Chevrolet Cruze#2 Chevrolet Tahoe#2
Chevrolet Impala#3 Chevrolet Corvette#4 Chevrolet Sonic#5
Infiniti G35#1 Infiniti G37#1 Infiniti M30#1
Infiniti M35#1 Infiniti J30#1 Infiniti I30#1
Infiniti Q45#1 Infiniti QX4#1 Infiniti G25#2
Infiniti M56#2 Infiniti QX56#2 Infiniti QX50#3
Infiniti FX45#3 Infiniti I35#4 Infiniti G27#4
Infiniti M45#5 Infiniti M37#5 Toyota Camry#1
Toyota RAV4#1 Toyota Corolla#2 Toyota Land Cruiser#2
Toyota Sequoia#2 Toyota FJ Cruiser#3 Toyota Sienna#3
Toyota Prius#4 Toyota Tacoma#5 Toyota Tundra#5
Toyota Venza#5 Toyota 4Runner#6 Toyota Highlander#6
Toyota Yaris#7 Toyota Avalon#8 Chrysler Town & Country#1
Chrysler 300M#2 Chrysler Pacifica#2 Chrysler Sebring#2
Chrysler 300C#3 Chrysler Crossfire#3 Chrysler PT Cruiser#3
Chrysler 200#7 Buick LaCrosse#1 Buick Park Avenue#1
Buick Rainier#1 Buick Regal#2 Buick Rendezvous#2
Buick Encore#3 Buick Century#3 Buick Lucerne#4
Buick Enclave#5 Honda Inspire#2 Honda Accord Crosstour#2
Honda Accord#3 Honda Civic#3 Honda Fit#3
Honda Ridgeline#3 Honda Insight#4 Honda Odyssey#5
Honda CR-V#7 Lexus GX 460#1 Lexus LX 570#1
Lexus GS 250#2 Lexus LS 460#2 Lexus IS 350#3
Lexus ES 250#3 Lexus GS 350#3 Lexus GX 470#3
Lexus IS 250#5 Lexus ES 350#6 Lexus GS 450h#7
Lexus RX 350#8 BMW 750i#1 BMW 330i#2
BMW 525i#2 BMW 325i#4 BMW 328i#5
BMW 335i#5 BMW 528i#6 BMW M3#6
BMW X3#7 BMW X5#8 Nissan 350Z#2
Nissan 370Z#2 Nissan Frontier#2 Nissan Armada#3
Nissan Pathfinder#3 Nissan Quest#3 Nissan GT-R#3
Nissan Rogue#4 Nissan Versa#4 Nissan Xterra#5
Nissan Altima#6 Nissan Maxima#6 Nissan Sentra#6
Nissan Murano#7 Nissan Cube#8 Dodge Caravan#1
Dodge Journey#1 Dodge Neon#1 Dodge Viper#3
Dodge Avenger#3 Dodge Challenger#5 Dodge Charger#8
GMC Envoy#1 GMC Yukon#2 GMC Terrain#2
GMC Sierra#2 GMC Savana#2 GMC Acadia#3
Acura CSX#1 Acura TL#2 Acura MDX#2
Acura RDX#2 Acura ZDX#2 Acura CL#4
Acura RLX#5


Below are some impressive totals
#1 Search Results: 29
#2 Search Results: 33
#3 Search Results: 25
#4 Search Results: 10
#5 Search Results: 14
Total of vehicles on First Page: 129